Contractors lose leads when customers hit friction. Long forms get left unfinished. When your team is on the road, it’s easy for leads to get missed. When they hit a delay or voicemail, many leads contact someone else. They don’t have time to wait when a roof’s leaking, or their AC won’t turn on.
That is where contractor chatting and texting tools make a difference. Not every customer wants to make a phone call, and many people would rather send a quick message and get an answer fast. A SimpleTexting study found 84% of consumers have opted in to receive texts from businesses, showing just how comfortable people are with business texting today.
Messaging also helps with accessibility by giving customers an easier, lower-pressure way to reach out when calling is not convenient. Understanding the contracting world as we do, it makes sense to offer multiple avenues to capture leads and communicate with customers on their terms. The benefits easily justify the relatively low cost. That is why Online Access has partnered with two providers that support contractor texting and chat.
84% of consumers opt in to receive texts from businessesSimpleTexting
82% of people check texts within five minutes of receiving themSimpleTexting
Texting is the top mobile activity for 83% of consumers; 93% text every daySimpleTexting
41% of people prefer live chat over other optionsLiveChat
63% of customers are more likely to purchase from sites with chat widgetsLiveChat
70% of consumers want to be able to text companiesSimpleTexting
When someone needs emergency AC service, a plumbing repair, or electrical help, they’d rather not wait for a callback. They want a quick answer and easy booking. And many young people are less comfortable making a phone call than they are texting.
Texting and chat help you catch leads when someone is ready to act. Customers reach out quietly without having to make a call to request scheduling or ask a question. It helps your team connect with customers in a way that feels more natural and convenient.
Offering chat and texting also helps your team. It provides a better way to collect contact info and receive photos, if needed, before setting an appointment. And, since texts are more likely to be opened, follow-up is easier, too
Onepath is a complete AI-powered lead management platform built specifically for home services contractors. It captures and manages leads across every channel — phone calls, texts, emails, web forms, and pay-per-lead sources — then automatically follows up, scores, and routes them so no opportunity falls through the cracks. Onepath offers deep integrations with the FSMs contractors already use, like ServiceTitan and Housecall Pro, but also runs in a fully functional standalone mode — so contractors can get up and running immediately without needing any existing software in place. From automated follow-up sequences and urgent job scheduling to smart campaign orchestration, it handles the full lead lifecycle end to end.
Text Request gives contractors a simple way to add customer messaging to their site without extra hassle. It is a good fit for contractors who want to keep costs down. However, it lacks the AI-powered and off-site human support features of OnePath, so your office needs to be in the loop from beginning to end when a chat is received.
For quick questions, service requests, and after-hours follow-up, Text Request is a great solution.
Your team can manage messages from the office or by phone. That makes it easier to stay in touch when the day gets busy. Pricing is based on usage, with a base number of chats included. Because it is offered as a standalone product, Text Request comes with a 90-day money-back guarantee.
To test out Text Request Click on the bubble on the bottom right of your screen.
Up to 1,000 text messages per month
$99 One-Time Setup Fee
1,000-2,500 text messages per month
$99 One-Time Setup Fee
Have Questions or Want to Get Started? Call us at (810) 985-6603!
Texting helps you book jobs and keeps leads from going cold. The key is to use it properly. Keep these six tips in mind:
After you sign up, our team of contractor website experts will get to work generating the code you need. Backend work might include setting up a 10DLC number and dashboard testing.
We’ll add the code for OnePath Texting or TextRequest to your website. Once that’s done, it can be used almost immediately.
The chat window will ask them for their information, including their mobile phone number. This will get them into your system. For OnePath, it’ll be automated to set up a contact in your CRM.
So they’re not bound to their computer or your site, the conversation will transfer to SMS. This also gives you an effective way to follow up with them.
After you’re done talking, you can schedule service with your contracting company. If you’re using OnePath, they’ll be able to schedule directly on your site.
When customers need help fast, they want an easy way to reach you. Texting and chat remove friction, speed up response time, and give your team a better way to turn website visitors into real appointments. For home service contractors, that can mean fewer missed leads, better communication, and more booked jobs.
At Online Access, we help contractors choose the setup that fits the way they work. Whether you want the AI-driven power of OnePath or the simplicity of Text Request, we can help you add the right tool to your site and start making it easier for customers to reach you. When you are ready to make your website work harder for your business, give our team a call at (810) 985-6603.
A texting tool lets customers message you directly via SMS. A chat tool is website-based and starts the conversation on the page itself. It usually continues there for the duration of the conversation. On the backend, most of these tools work the same. For many home service businesses, texting is preferable.
If you unsubscribe, the chat tool is removed from your site. You still keep your conversation history and ownership of your number. Any automations tied to the tool are disabled at that point. A standalone subscription to OnePath can also be discussed.
Yes. Both tools give your office a dashboard to manage messages and keep conversations organized. This gives your office a central place to handle conversations, respond to leads, and keep communication organized.
Text Request is priced by usage once it exceeds the level of your plan. Otherwise, it’s a small monthly fee. Text Request is best suited for contractors who want a simple chat option. OnePath is included in our package pricing, with a set number of leads included per level. If you need more volume, a standalone fee will be charged.
A human steps in when the lead asks for a real person or when the AI cannot confidently move the conversation forward. The support team is based in the U.S. and understands how home service businesses operate.
Yes. Clients can send images in both Text Request and OnePath. This lets them share things like photos of damaged equipment or error codes before the call is booked. It gives your team clearer context before the appointment is set.
In most cases, setup can be done within a day. Installing Text Request is as simple as putting a widget on a page. Though there is sometimes a 10DLC approval process. OnePath usually takes a couple of days due to the complexity of its many systems.
It depends on the package. OnePath is included in our three highest website packages. Text Request is available as an add-on for Economy sites and for businesses that do not need the full OnePath platform.
It depends on the features the existing number has. If you want to explore this option, let us know on signup.
We regularly install chat widgets from other vendors on our websites. Just send us the code, and we’ll take care of the rest.